The dedicated group works in tandem with the client to opt image gaps and later, formulates customized PR strategies. It constantly interacts with clients to discuss new developments and explore new opportunities and avenues for boosting top-of-mind recall for brands.

The group taps the wide variety of communication vechicles available to get the message delivered to the masses. The team is well versed with the way media operates and identifies every potential PR opportunity.

This group acts as both, a keen scout and a back-up team for instant information update. On the basis of such information provided, the potential oportunities are systematically evaluated for their latent ability to promote our clients' brands effectively.